Opaak

Visual Identity for Opaak, a contemporary bodywear label founded by creative director Agata D. Dzialocha. Built on the tension between visibility and concealment, the identity plays with what is seen and what is not. A perforated pattern inspired by the label’s textiles becomes a recurring graphic element that embodies this duality. Contrast is a central theme throughout, evident in the typography, color palette, and layout. It is quiet and bold at once, like the garments themselves.